Indiana's red, blue, and green LOVE sculpture incorporates the colors found in many of his early LOVE paintings. The artist chose these colors because of childhood memories of being on the road and frequenly passing the red and green Phillips 66 sign, standing out against a blue sky.
In 1998 a 12-foot version of the red, blue, and green LOVE was installed outside of the Musée d’Art Moderne et d’Art Contemporain, Nice, on occassion of the exhibition Robert Indiana: Rétrospective, 1958–1998, Indiana’s first full-scale museum retrospective in Europe. In 2018 an 8-foot red, blue, and green LOVE welcomed visitors to the Albright-Knox Art Gallery as part of the exhibition Robert Indiana: A Sculpture Retrospective. In 2019 the sculpture was acquired by the museum.